I didn't want the classic fair in the nearby restaurants, so a couple friends and I walked a couple blocks up to Wilshire to a little sandwich shop someone knew of. This sandwich shop defines hole in the wall. If you didn't know it was there, you might not find it in shadow Whole Foods casts from across the street.
New York Deli is a bagel bakery that also makes sandwiches. The bagels are baked right in the front of the store so it looks a little unkempt when you first walk in, but it's worth the disheveled atmosphere when it comes to the sandwiches.
I have been to the Deli twice and ordered the same thing--on a different bagel, both times. The bagels are fresh and flavorful and don't resemble the bulk sale varieties that you find in your grocers freezer at all. The outside is perfect and the inside is soft and chewy. I ordered the lox sandwich. I have a weak heart for lox and order it almost every time I see it, because it was a family tradition growing up for both Christmas Eve and after-church brunch. When I lived in Seattle, I discovered another kind of smoked salmon--but it never compared to my good friend lox.
I made my sandwich a combo with a drink and chips and it was under $10. The shopkeeper was liberal with the lox. There was just enough cream cheese, and the onions and capers complimented it excellently. One of my friends got a turkey sandwich with all the classic toppings and it looked absolutely delicious and I heard it was.
This deli serves a variety of high quality Boarhead meats, has several kinds of mustard, and you can choose from a variety of bagel flavors from traditional egg to spinach for your sandwich. The variety matched up with the quality brings back regulars and new restaurant-goers alike.

New York Bakery & Deli
2216 Wilshire Blvd
Santa Monica, CA 90403
Map
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